Welcome to the 2021 BMW Product and Brand Experience Registration Site.
You're Invited to attend the 2021 BMW Product and Brand Experience taking place in Munich from October 11 – 14, 2021.
By attending this event, you will get a first-hand glimpse into what lies ahead for the BMW Brand. This is an exclusive opportunity to participate in various workshops and driving experiences showcasing our exciting new products, highlighted by the all-new BMW iX, i4 and a glimpse into our future product strategies. Also featured in the PBE are the new innovations of our Customer Brands & Sales system. Please visit the "Welcome Letter" tab for a special message from Pieter Nota. Be sure to view the information on the other tabs for more insight on the program.
Please secure your attendance at this exclusive event by registering no later than Thursday, September 2, 2021.
Click here to register.
If you have any questions or require additional information, please contact BMW Concierge at BMWConcierge@fenixevent.ca or 1 (866) 307-8085.
BMW Group Canada